Jan 31


Every last man shared his thoughts on what made the biggest buzz in 2016’ mobile gaming industry. The short summary of the past year as gaming experts saw it would fit in a nine-word mantra: Pokémon GO, Nintendo, Niantic, Clash Royale, PvP, VR & AR. ...
Posted by Renatus on January 31, 2017
Jan 10

Retention And Churn Rate: The Measure Of Entertainment

How can one measure entertainment of mobile app? Especially, when he is a developer who is blindly in love with his creation. At this point, the analytics steps in with its crucial metric showing how engaged your users are with an app -- the ‘retention rate’. From this value you’ll know the number of users who return to the app and remain active over a longer period. For those who deleted or simply stopped using an app there’s another metric called ‘churn rate’. Both are defined by a certain time frame (30 days, 60 days, etc.). ...
Posted by Renatus on January 10, 2017